Why should you and your customers choose Real American Hardwoods?
The Real American Hardwood Coalition has launched their consumer information web site! Learn how and why Real American Hardwood flooring, cabinetry, millwork, furniture, and other goods should be the only choice for your home!
See how Real American Hardwood can inspire your next project, influence your lifestyle, separate fact from fiction, and benefit our environment.

Why American Hardwoods?

Iconic architect Frank Lloyd Wright described wood as “universally beautiful to man. It is the most humanly intimate of all materials.” Biophilic design brings the symbiotic relationship human beings have with trees into the interior spaces of where we live, bringing with it documented benefits to health and wellbeing.

In this informative talk, Criswell Davis uses data to explain how the use of American hardwoods in building and design is good for the environment and actually part of a being a good steward of the natural resource of trees. Criswell Davis, President of Mighty Oaks Consulting in Louisville, Kentucky, is an internationally recognized American hardwood expert, speaker, and hardwood specification consultant. He advises some of the largest architecture and design firms in the world, inspiring the use of sustainable American hardwoods in design. He has been in the American hardwood industry for over 31 years, representing the American Hardwood Export Council internationally. A founding Director of the Timber and Forestry Foundation, Criswell is a passionate brand ambassador for the American hardwood industry. He believes that designing with American hardwoods will improve our personal health and the health of the planet.

The US Sawmill: How Hardwood Lumber is Made

What does it take to get domestic hardwood to market? This educational video provided by our friends at Banks Hardwoods, Inc. describes the various operations involved in processing hardwood lumber by sawmills. From acquiring whole logs, to shipping NHLA graded lumber, this video shows step-by-step what it takes to get domestic hardwood lumber ready for your next project.

More hardwood is grown in the USA every year than is harvested!

Real American Hardwood